{"id":57,"date":"2012-06-17T13:04:03","date_gmt":"2012-06-17T17:04:03","guid":{"rendered":"http:\/\/notyourtypicalmaps.com\/?p=57"},"modified":"2012-12-18T13:06:10","modified_gmt":"2012-12-18T18:06:10","slug":"backlash-on-quantitative-analytics","status":"publish","type":"post","link":"https:\/\/notyourtypicalmaps.com\/?p=57","title":{"rendered":"Backlash on Quantitative Analytics"},"content":{"rendered":"<p><!--?xml version=\"1.0\" encoding=\"UTF-8\" standalone=\"no\"?-->Hi folks! \u00a0Ah June\u2026 it&#8217;s getting warmer, and Spring is wrapping up. \u00a0Looking forward to some summer vacation.<\/p>\n<p>I wanted to take a second to pause and reflect on a conversation that I had recently. By all accounts, I&#8217;m a data nerd, an analytics nerd, a map nerd, and a geek too. \u00a0But at the same time, I think of myself as someone who is very pragmatic (80\/20) and tries to get the best answer with the right level of effort (not necessarily the least).<\/p>\n<p>However I recently was on a global call, where some people were talking about data analytics, and how to (and I paraphrase) infuse the work with more analytics. \u00a0Now, I&#8217;m the first to promote a facts based approach, and a hypothesis based approach to solving business problems. \u00a0However sometimes, the &#8220;science&#8221; only gets you part of the way, and common sense can get you the rest of way. I am not advocate no quants and all common sense (or vice versa), but am suggesting that we have to have a very balanced approach, and always ensure that we know when one needs to take over.<\/p>\n<p>One of the outcomes that I recently came across in a project situation was specifically that this focus on pure facts, pure analytics, pure mathematical determinism lead to a sub-optimal solution as the analyst focused so much on solving one problem that they fully missed the overall client problem (i.e. local optimization with no global optimization).<\/p>\n<p>It may be just the current pendulum swing, but it seems that this 100% quant based approach can lead to less than desirable results. \u00a0What do you think?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hi folks! \u00a0Ah June\u2026 it&#8217;s getting warmer, and Spring is wrapping up. \u00a0Looking forward to some summer vacation. I wanted to take a second to pause and reflect on a conversation that I had recently. By all accounts, I&#8217;m a data nerd, an analytics nerd, a map nerd, and a geek too. \u00a0But at the [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[59,24,30,46],"tags":[63,60,61,62,30],"class_list":["post-57","post","type-post","status-publish","format-standard","hentry","category-analytics","category-changing-times","category-research","category-technology","tag-63","tag-bias","tag-common-sense","tag-pragmatism","tag-research"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5yPko-V","_links":{"self":[{"href":"https:\/\/notyourtypicalmaps.com\/index.php?rest_route=\/wp\/v2\/posts\/57","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/notyourtypicalmaps.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/notyourtypicalmaps.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/notyourtypicalmaps.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/notyourtypicalmaps.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=57"}],"version-history":[{"count":0,"href":"https:\/\/notyourtypicalmaps.com\/index.php?rest_route=\/wp\/v2\/posts\/57\/revisions"}],"wp:attachment":[{"href":"https:\/\/notyourtypicalmaps.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=57"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/notyourtypicalmaps.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=57"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/notyourtypicalmaps.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=57"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}